FTY X JORDAN

AIR TIME

The atmosphere at the iconic Regal was nothing short of electric as Nike hosted an unforgettable 1v1 tournament celebrating 40 years of Jordan Brand greatness.

From the first tip-off to the final buzzer, the energy was palpable, with incredible talent on display and a community coming together to honour both the legacy of an iconic brand and the spirit of sport.

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Your black makes with dreadlocks celebrating a game of basketball
Animated slideshow of basketball moments
Young people celebrating victory in basketball game
Basektball player is throwing a ball into a basket
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Animated collage of moments from a basketball game
Decorative emblems strip
shirt details • shirt details • shirt details • shirt details • shirt details •

RISING STARS

The designs were created by FREE THE YOUTH, a collective of young creatives determined to empower Ghanaian and all African youth to connect to art scenes around the world.

Basketball players mid air

23/40

Each jersey was emblazoned with the iconic number 23 bringing the 40 years of Jordan energy to each and every player, and there was some series ‘Air Time’.

Basketball player is slamming a ball in a basket

EXPLORE MORE PROJECTS

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WILD BEAUTY

Settpace x
Nike LDN

Animated slideshow of kids wearing football kit

little monsters

Sports Direct x
Nike

VIBRANT FUSIONS

BAARA x
Nike PAR/002

BLED. SWEAT. AND TEARS.

Bled x
Nike PAR/002

Chelsea animated slideshow showcasing football kit

Snaking through the city

CHELSEA FC x
Nike

Pashion Four Fo-Otball

Navinder Nangla x
Nike LDN

Footballer in a white Tottenham Hotspur kit with navy shorts and pink boots warming up on the pitch, with light rain falling and blurred players and staff in the background.

White harts & wood snakes

NIKE X
TOTTENHAM HOTSPUR

Animated slideshow of basketball moments

Air time

FTY X
JORDAN

Smiling girl in a white and blue football kit that reads “Take Your Chance!” holding a football on a grassy pitch under cloudy skies.

3 LIONESSES & THEIR SHIRTS

NIKE X
THE FA

animated carousel showing athletes wearing adidas ground paris tshirts

From the ground up

Adidas x
Paris

CULTURE CLUB

Nike x
Brighton & Hove Albion

A man in a patterned athletic tank top and reflective sunglasses stands confidently outdoors in front of a traditional wooden structure, with trees and a lake in the background. The image has a subtle animated effect.

Run to the sun

Nike x
NSLB